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We’re not so different from the students we serve. Like them, we each have our individual goals, dreams, personal roadblocks, and vision for who want to be and where we want to go. Here at Ashworth College, we’re all about inspiring and enabling students to be their best selves, so we thought we’d share insights into what motivates our staff to GO BEYOND the ordinary and always—always—strive for more.
Every company has that person—the one who knows everyone and seems to hold the key to finding the answers to any question. At Ashworth College, that person is Online Engagement Coordinator Shawn Bryant. Or, as he’s referred to by his social media teammates, #ShawnCares.
A graduate of James Madison University and lifelong athlete, Shawn originally came to Ashworth College in 2007 as an Admissions Advisor to pay for his training to play professional football. He eventually returned to Ashworth College where his career path took him from Admissions, to Student Services, to being tapped to join the social media team.
Today, Shawn can be found behind the scenes on the social media sites (Twitter, LinkedIn, Google+, YouTube, Facebook, etc.) for Ashworth College and sister sites James Madison High School (JMHS), and PCDI-Canada, responding to questions and resolving issues.
A: I think it’s because anything I put my name on, I take seriously. I remember something our CEO, Rob Klapper said, about everyone in our company being important from the janitor to the CEO and that resonated with me. When I’m responding to students, I’m not speaking for myself—I’m speaking for Ashworth College. So I treat every issue as if I had something to do with it, personally. That helps me be the very best I can be.
A: VOTE is “Voice of the Employee” and its purpose is to give employees across the company a means to be heard. It’s also a morale booster, as we headed a number of projects like Habitat for Humanity builds, food bank drives, our annual company picnic, etc. When I was chair, I was still in admissions and student services but I had one-on-ones with our CEO, representing employee concerns. That was great training for what I do now on our social media channels.
A: I’m a puzzle-finder. My degree is in sociology with a minor in criminal justice and for a while I thought I might be a detective. My current role allows me a good bit of detective work. I trace down what was said, what the roadblock is, and put together the story of what happened, so I can bring our team members together to resolve it.
Shawn Bryant and Kamogelo Phahladira. Kamogelo traveled from South Africa to attend our 2018 graduation. She often reached out to Ashworth College on Facebook Messenger with questions and was thrilled to meet the person who helped her along the way!
A: Resolving issues! It’s great to turn a frown into a smile or just know I was able to help someone seeking answers.
A: Oddly enough, no. (Laughs). I prefer face-to-face conversations and being able to read body language and hear someone’s tone. That’s why when I receive a complaint over social media, I read the complaint over and over and over. I’m really trying to “hear” what the person is saying, so I can respond appropriately and give them the answers they need.