Business Administration
Bachelor's Degree
Program Outline
The Bachelor of Science program in Business Administration is comprised of 40 courses of 3 credit hours each. Each online course contains a course overview, lecture notes, practice exercises, computer-scored multiple choice tests and hand-graded assignments.
Semester 1
EN110 - Achieving Academic ExcellenceThis course introduces techniques for maximizing success in college-level course work. It focuses on self-directed learning, reading comprehension, memory, time management, motivation, self-assessment, critical thinking, creative thinking, and written communication. While students returning to college after an extended break from studies should find it particularly helpful, this course will help learners at all levels of higher education achieve academic excellence.
Spelling; proofreading; how to develop strong, clear sentences; the parts of speech; classes and uses of nouns and pronouns; rules of capitalization; verb types; subject and verb agreement; adjectives; adverbs; prepositions; conjunctions; punctuation rules; proper usage of numbers.
Introduces fundamental concepts and terminology related to computer hardware, software, networks, graphics and design, and the Internet.
Broad survey of world history from the ancient civilizations of Mesopotamia to the mid-sixteenth century, examining political, economic and social structures as well as outstanding cultural expressions of each civilization in art, architecture, literature and religion.
Semester 2
EN130 - English CompositionLearn critical thinking skills and writing techniques for organizing, composing and proofreading reports, summaries, short essays and research papers.
A comprehensive review of mathematical skills and concepts commonly used in academic and vocational applications. Covers whole numbers, fractions, decimal notation, ratios and proportions, percents, statistics and measurement, geometry, real numbers, and algebra.
Surveys the field of psychology, including the development of behavior, physiological mechanisms of behavior, perception, motivation and emotion, consciousness, learning, memory, personality, and mental health.
Applies algebraic concepts to business problems to develop and improve technical, quantitative, and critical thinking skills in analyzing business issues.
Semester 3
SO115 - Essentials of SociologyProvides an overview of the terminology, theories and questions used by sociologists to study how groups, cultures, institutions, norms and values all work to shape society and an individual's perception of the world.
Basic principles of communication that are particularly applicable in business and industry, providing a foundation for more effective communication skills. Focuses on the proper use of English grammar in business settings.
Begins with basic concepts such as sets and numbers but quickly moves into intermediate algebra topics, emphasizing concepts most often used in computer science.
Survey of world history from the late-sixteenth century through the present with an emphasis on political, intellectual and social history.
Semester 4
MA260 - Statistical Analysis IIntroduces the foundations of statistical analysis, including distributions, measures of location and dispersion, probability, the normal probability distribution, sampling and testing methods and decision analysis.
Basic principles of business law as applied to contracts, personal property, sales, negotiable instruments, agency and employment, business organization, insurance and bankruptcy, and real property.
Examination of the broad implications of technological innovation on social organizations in terms of personal, political, economic and environmental issues.
Semester 5
A01 - Introduction to AccountingThe fundamentals of double-entry bookkeeping and the debit/credit method of recording transactions. The bookkeeping cycle, from recording transactions to preparing financial statements, is included. Emphasis is placed on service concerns operating as sole proprietorships.
Introduction to macroeconomic analysis and policy. Examination of the foundation and nature of economic principles as they apply to national output, money and banking, and monetary and fiscal policy. Course also focuses on employment, inflation, and economic growth.
Introduction to microeconomics, with emphasis on the functioning of individual markets and their effectiveness for resource allocation. Includes price and production theory, competition, labor, the distribution of income, and the theory of household behavior.
Offers a skill-based approach to planning and decision-making, organization theory, leadership and motivation to provide a concrete understanding of how these processes relate to business activity.
Introduction to marketing concepts and the role of marketing in sound business decisions. Covers the components of basic marketing strategy, market globalization and marketing in the service industry.
Semester 6
BU350 - Organizational BehaviorFocuses on the people in the organization and how they work and behave in the work environment. It examines the behavior of individuals, the dynamics of teamwork, the processes of small groups, decision-making, problem solving and conflict management.
Examines the principles and procedures for developing accounting information for managerial decision-making, including product costing, cost-volume-profit analysis and pricing and expenditure procedures.
Builds on students' understanding of basic marketing principles with a case study approach that focuses on solving marketing problems with the latest tools and techniques.
Examines financial theory and its applications in controlling all aspects of a firm's financial environment, including financial planning, investment management, valuation and capital budgeting techniques.
Provides students with a framework to master strategic management problems and issues in rapidly changing business environments. Topics include the strategic management process; the nature of competitive advantage; functional, business and corporate level strategies; strategy in the global environment; and strategy design and implementation.
Semester 7
BZ480 - International ManagementPresents the impact of international business on countries, corporations and individuals. In-depth attention is paid to the role of culture, policies and politics.
Introduces the managerial applications of Internet technology for a successful web-based organization. Examines the application of management principles to electronic business models, including business-to-consumer, business-to-business and intra-business commercial ventures.
Students are introduced to the fundamentals of ebusiness and the strategic role information technology plays in gaining and maintaining competitive advantage. Topics include the foundations of ebusiness, as well as the hardware, software, networking, ethics and security of conducting business online.
Semester 8
BU450 - Leadership SkillsProvides a basic foundation of skills needed to equip students for future leadership activities. Students explore the history, philosophy, theories and concepts of leadership and its relationship to the management of organizational change.
Examines ethics and values in business, beginning with an introduction to ethics in business. The perspective then broadens to include corporate ethics and the role of moral leadership in business, and concludes with an examination of ethical dilemmas created by an expanding global economy.
General Education Electives
AN310 - Cultural AnthropologyAn introduction to the foundations of cultural anthropology and how they apply to interactions between culture, technology and social organizations.
Entry-level survey of art history that begins with primitive cave paintings from Lascoux, France and progresses to 20th century art from around the world. Covers a variety of artistic movements ranging from Classic Greek, Baroque and Rococo to the Impressionists.
Examines the process of technical communication with an emphasis on preparing professional communications such as correspondence, proposals, reports, instructions and manuals. Topics include audience and workplace analysis, the research and writing process, ensuring usability and visual forms.
Introduction to the human and physical attributes that give uniqueness and diversity to world regional patterns on the Earth's surface; provides a better background for understanding contemporary world events.
Covers advanced topics in the statistical analysis of business operations and describes the application of statistical procedures for the purposes of forecasting, quality control and decision-making.
Explores the diverse moral issues surrounding the use of computers and information technology today, with an emphasis on how one might determine the difference between ethical and unethical behavior in a number of scenarios.
Designed for non-chemistry majors who have little or no chemistry background. Presents the basic tenets of chemistry relating to the environment, energy and health, and provides an understanding of the chemical processes involved in the functioning body and environment.
Introduction to the essential principles of biology and the structure of biological systems.
Explores the fundamental principles of ecosystem processes, community and ecosystem development, and species adaptation and diversity.
Business Electives
BM380 - Marketing ResearchDescribes the latest marketing research processes, techniques and methodologies that produce marketing insights, with an emphasis on the role the Internet plays in marketing research.
Explores the decisions companies face in developing and managing a sales force, with an emphasis on recruiting, selecting, training, supervising, motivating and evaluating sales personnel.
Presents a framework to help students and practitioners understand how to think about and implement effective Internet marketing programs. The course concludes with students generating an Internet marketing plan for a selected organization or product.
Examines diverse social, ethical, and technological trends that affect business operations, exploring some of the broad effects and implications of business-society interactions.
Explores the concepts, techniques and tools used for financial decision-making at strategic, tactical and operational levels of a firm including capital structure planning, financing decisions, working capital management and financial management for multinational corporations.
An in-depth look at how businesses use information technologies and systems to attain corporate goals: operational excellence, developing new products and services, improved decision-making, and achieving competitive advantage.
Students explore the major current issues and challenges facing the design, implementation and use of information technology systems in organizations.
Students learn how to manage employee performance through human resource planning and development.
Introduces the statistical basis of quality control and the application of tools to the design, implementation and analysis of a quality management system. Topics include continuous improvement, quality measurement, and applications of quality tools to internal and external processes.
Students will assess, explore, critique and celebrate the phenomenon of entrepreneurship. The course will focus on the creation of new ventures, the ways that they come into being and factors associated with their success.
Provides a detailed understanding and application of the knowledge, skills, tools and techniques used in project management practices. Teaches the student how to effectively identify, evaluate and allocate factors of time, cost, resources and scope in order to achieve optimal results.
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