Graduate Certificate in
Management

This non-credit orientation is a foundation-building experience that introduces and refreshes the skills necessary for success. You'll learn how to navigate ProQuest, Ashworth College's online library, and review the distinguishing characteristics of academic journals and other publications. Internet research skills are polished enabling you to identify credible and unbiased Web sites for your research. Emphasis is placed on submission requirements, project structures, and writing formats used throughout your coursework, and APA writing style. The final portion of this course provides you the opportunity to research and explore the various career fields in the world of Management.

This course is designed to facilitate ethical decision making for both the individual and in the business world. Issues and practices of business ethics are reviewed in domestic and international situations. Ethical issues are studied in academic and applied contexts, using both legal and philosophical methods. After successfully completing this course, students will understand how they can apply ethical principles to a variety of issues, as well as be able to formulate a personal standard of ethics for business practice.
Credit Hours: 3

Develop your leadership potential. Discover the qualities, talents, and vision that leaders need to survive and grow in a changing world. You'll examine how today's theories of leadership and motivation have evolved, and how leadership concepts and motivational techniques are applied in a wide variety of business environments. Case studies reveal how executives and other decision makers lead, motivate and succeed.
Credit Hours: 3

Organize teams for achievement. Investigate the theory and practice of project management, culminating in the analysis of real-world examples taken from manufacturing, service, and construction businesses. Learn how to organize and manage effective project teams... how to document and communicate project development within and outside the team... and how to integrate people and technology successfully.
Credit Hours: 3

Use financial data to your advantage. Learn what financial disclosures contain and how they effect management decision-making, plus the principles and economic factors behind publicly reported disclosures, their limitations and constraints, and how to analyze them. You'll examine research methods and how they help you convert raw data into useful information that influences decisions about financial performance, wealth creation and economic valuation.
Credit Hours: 3

Discover how marketing serves as a foundation for making critical decisions related to identifying customers, delineating which needs to satisfy, developing products and services that satisfy these needs, setting prices, using appropriate communications, staging sales promotions, managing the sales force, selecting channels of distribution, maintaining funding and coordinating partnerships. Concepts presented are directed to the marketplace realities of the 21st century, including global marketing.
Credit Hours: 3

Brand Management provides the student with opportunities to research the topic of branding and apply the strategic concepts to increase their skills in managing brands. Brand management involves planning and strategies to make more developed marketing decisions. This course not only provides the student with an opportunity to learn brand marketing strategies, but he or she will also learn to apply this information to case examples in order to practice application of the course information.
Credit Hours: 3

Learn the requirements and challenges of doing business in other countries. A thorough review and analysis of international business and globalization that reveals the effects companies have on the economy, politics, laws, and cultures of other countries. Find out what's necessary to establish an international business, and survive competition in situations where the rules are radically changing.
Credit Hours: 3

This course is a survey of labor relations and collective bargaining in the private and public sectors. The history of the American labor movement is reviewed, as well as the laws that regulate the relationship between employers and unions. Among the topics studied are the process of establishing a bargaining unit, negotiating a collective bargaining agreement, administration of the agreement, union and employer unfair labor practices, and arbitration. This course addresses theory behind these topics and how this theory is applied in actual situations.
Credit Hours: 3